Website Design
AI for Science

SynMatAI - AI for Science Startup Website

How we delivered a full brand narrative and responsive website in 1 month, helping SynMatAI attract investors, potential clients, and job candidates?

Client: SynMatAI / A rising AI4S (AI for Science) startup redefining material science research with AI-driven methods.

Project Timeline: August 2024 – September 2025

VSDesign Role: Brand narrative development · Information architecture · Three-round visual exploration · Logo, typography, and foundational brand system design · Motion design · Fully responsive web design delivery 

In just one month, we delivered an end-to-end digital presence, from brand storytelling to a full website with responsive design and motion graphics. Through three rounds of visual iteration and a bilingual structure, we helped SynMatAI establish a credible, international-facing digital identity that positions the team to attract investors, research collaborators, and strategic partners with confidence.

Learn more on SynMatAI Website

Learn more on SynMatAI Website

Learn more on SynMatAI Website

Building a “tech-driven, research-trustworthy, globally scalable” Digital Brand for investors, potential clients, and job Candidates.

Premium UX Template for Framer

1-Month End-to-End Delivery

From brand narrative, visual explorations, to desktop/mobile website design with motion, we delivered a complete digital brand asset in one month, securing the critical fundraising window.

Premium UX Template for Framer

1-Month End-to-End Delivery

From brand narrative, visual explorations, to desktop/mobile website design with motion, we delivered a complete digital brand asset in one month, securing the critical fundraising window.

Premium UX Template for Framer

1-Month End-to-End Delivery

From brand narrative, visual explorations, to desktop/mobile website design with motion, we delivered a complete digital brand asset in one month, securing the critical fundraising window.

Premium UX Template for Framer

From Zero to a Cohesive Brand Story

We transformed complex scientific concepts into a concise and persuasive narrative- convincing investors of commercial potential while making technical value clear for researchers and clients.

Premium UX Template for Framer

From Zero to a Cohesive Brand Story

We transformed complex scientific concepts into a concise and persuasive narrative- convincing investors of commercial potential while making technical value clear for researchers and clients.

Premium UX Template for Framer

From Zero to a Cohesive Brand Story

We transformed complex scientific concepts into a concise and persuasive narrative- convincing investors of commercial potential while making technical value clear for researchers and clients.

Premium UX Template for Framer

Balancing Scientific Rigor with Market Appeal

Through three rounds of design exploration, we arrived at a style that embodies “tech-driven, research-trustworthy, globally scalable,” enabling SynMatAI to resonate in both academic and business contexts.

Premium UX Template for Framer

Balancing Scientific Rigor with Market Appeal

Through three rounds of design exploration, we arrived at a style that embodies “tech-driven, research-trustworthy, globally scalable,” enabling SynMatAI to resonate in both academic and business contexts.

Premium UX Template for Framer

Balancing Scientific Rigor with Market Appeal

Through three rounds of design exploration, we arrived at a style that embodies “tech-driven, research-trustworthy, globally scalable,” enabling SynMatAI to resonate in both academic and business contexts.

Premium UX Template for Framer

Laying the Foundation for Scale

A unified brand kit- including logo, typography, color system, and component library- provides reusable assets for future pitches, conferences, and publications, reducing long-term brand management costs.

Premium UX Template for Framer

Laying the Foundation for Scale

A unified brand kit- including logo, typography, color system, and component library- provides reusable assets for future pitches, conferences, and publications, reducing long-term brand management costs.

Premium UX Template for Framer

Laying the Foundation for Scale

A unified brand kit- including logo, typography, color system, and component library- provides reusable assets for future pitches, conferences, and publications, reducing long-term brand management costs.

Project background

In the emerging field of AI + Material Science, SynMatAI needed its first digital presence to make a strong impression. The website had to:

  • Communicate technology breakthroughs and business potential to investors

  • Showcase methods and use cases to academic collaborators

  • Establish credibility and global professionalism for potential clients

Client Background

SynMatAI is an AI4S startup dedicated to driving material science research through artificial intelligence, pioneering a data-driven paradigm. The founding team brings interdisciplinary expertise from top research institutions and tech companies, bridging the gap from laboratory innovation to industrial application.

Core Challenges

1

Tight Timeline- Parallel design and dev

Just one month for full delivery. Design and development had to run in parallel, requiring incremental deliverables to maintain pace and quality.

1

Tight Timeline- Parallel design and dev

Just one month for full delivery. Design and development had to run in parallel, requiring incremental deliverables to maintain pace and quality.

1

Tight Timeline- Parallel design and dev

Just one month for full delivery. Design and development had to run in parallel, requiring incremental deliverables to maintain pace and quality.

1

Tight Timeline- Parallel design and dev

Just one month for full delivery. Design and development had to run in parallel, requiring incremental deliverables to maintain pace and quality.

2

New Dev Collaboration Model

The front-end team used the latest AI-powered website building tools, which introduced unconventional constraints for responsive and interactive design- demanding new adaptation strategies.

2

New Dev Collaboration Model

The front-end team used the latest AI-powered website building tools, which introduced unconventional constraints for responsive and interactive design- demanding new adaptation strategies.

2

New Dev Collaboration Model

The front-end team used the latest AI-powered website building tools, which introduced unconventional constraints for responsive and interactive design- demanding new adaptation strategies.

2

New Dev Collaboration Model

The front-end team used the latest AI-powered website building tools, which introduced unconventional constraints for responsive and interactive design- demanding new adaptation strategies.

3

Diverse Target Audiences

The site needed to address investors, researchers, and clients simultaneously, balancing commercial storytelling with scientific credibility and practical applications.

3

Diverse Target Audiences

The site needed to address investors, researchers, and clients simultaneously, balancing commercial storytelling with scientific credibility and practical applications.

3

Diverse Target Audiences

The site needed to address investors, researchers, and clients simultaneously, balancing commercial storytelling with scientific credibility and practical applications.

3

Diverse Target Audiences

The site needed to address investors, researchers, and clients simultaneously, balancing commercial storytelling with scientific credibility and practical applications.

4

Balancing Scientific Depth with Accessibility

With no existing brand narrative or content, we led information structuring and story-building from scratch, striking a balance between scientific rigor and broad accessibility.

4

Balancing Scientific Depth with Accessibility

With no existing brand narrative or content, we led information structuring and story-building from scratch, striking a balance between scientific rigor and broad accessibility.

4

Balancing Scientific Depth with Accessibility

With no existing brand narrative or content, we led information structuring and story-building from scratch, striking a balance between scientific rigor and broad accessibility.

4

Balancing Scientific Depth with Accessibility

With no existing brand narrative or content, we led information structuring and story-building from scratch, striking a balance between scientific rigor and broad accessibility.

Design outcome

1

Conversion-Driven Information Architecture

Translated complex research concepts into a clear storytelling path, helping investors quickly grasp commercial potential, researchers understand methods, and clients focus on applications. Optimized CTA language further boosted conversion.

1

Conversion-Driven Information Architecture

Translated complex research concepts into a clear storytelling path, helping investors quickly grasp commercial potential, researchers understand methods, and clients focus on applications. Optimized CTA language further boosted conversion.

1

Conversion-Driven Information Architecture

Translated complex research concepts into a clear storytelling path, helping investors quickly grasp commercial potential, researchers understand methods, and clients focus on applications. Optimized CTA language further boosted conversion.

2

Global Brand Consistency & Unified Component Library

Delivered a custom logo, unified typography, icons, visual elements, and motion principles- establishing SynMatAI’s identity as a next-generation AI4S platform with global credibility. Built a complete design system which simplifying development and accelerates launch timelines.

2

Global Brand Consistency & Unified Component Library

Delivered a custom logo, unified typography, icons, visual elements, and motion principles- establishing SynMatAI’s identity as a next-generation AI4S platform with global credibility. Built a complete design system which simplifying development and accelerates launch timelines.

2

Global Brand Consistency & Unified Component Library

Delivered a custom logo, unified typography, icons, visual elements, and motion principles- establishing SynMatAI’s identity as a next-generation AI4S platform with global credibility. Built a complete design system which simplifying development and accelerates launch timelines.

2

Global Brand Consistency & Unified Component Library

Delivered a custom logo, unified typography, icons, visual elements, and motion principles- establishing SynMatAI’s identity as a next-generation AI4S platform with global credibility. Built a complete design system which simplifying development and accelerates launch timelines.

3

Three-Round Visual Iteration

Explored “tech-forward, academic, global” directions; the final selection balanced scientific precision with commercial appeal, reinforcing SynMatAI’s dual positioning.

3

Three-Round Visual Iteration

Explored “tech-forward, academic, global” directions; the final selection balanced scientific precision with commercial appeal, reinforcing SynMatAI’s dual positioning.

3

Three-Round Visual Iteration

Explored “tech-forward, academic, global” directions; the final selection balanced scientific precision with commercial appeal, reinforcing SynMatAI’s dual positioning.

3

Three-Round Visual Iteration

Explored “tech-forward, academic, global” directions; the final selection balanced scientific precision with commercial appeal, reinforcing SynMatAI’s dual positioning.

4

Fully Responsive cross-device experience

for seamless Web & Mobile experiences, enabling faster iterations and developer handoff.

4

Fully Responsive cross-device experience

for seamless Web & Mobile experiences, enabling faster iterations and developer handoff.

4

Fully Responsive cross-device experience

for seamless Web & Mobile experiences, enabling faster iterations and developer handoff.

4

Fully Responsive cross-device experience

for seamless Web & Mobile experiences, enabling faster iterations and developer handoff.

5

Immersive Motion Experience

Integrated micro-interactions, hover states, and scroll-based animations (Framer prototypes) into key sections like the homepage hero and product highlights, creating dynamic storytelling that engages and guides users.

5

Immersive Motion Experience

Integrated micro-interactions, hover states, and scroll-based animations (Framer prototypes) into key sections like the homepage hero and product highlights, creating dynamic storytelling that engages and guides users.

5

Immersive Motion Experience

Integrated micro-interactions, hover states, and scroll-based animations (Framer prototypes) into key sections like the homepage hero and product highlights, creating dynamic storytelling that engages and guides users.

5

Immersive Motion Experience

Integrated micro-interactions, hover states, and scroll-based animations (Framer prototypes) into key sections like the homepage hero and product highlights, creating dynamic storytelling that engages and guides users.